The problem is that ultimately, people will be looking for a comparative review of the Iyonix and Omega that will in the end recommend a machine to them. And even after that, Omega supporters will say that the Omega is in continuous development and the Iyonix has had a head start etc etc., thus playing down the review.
End users will ask, "What do I want? Iyonix or Omega?"
Whoever writes the review needs to have the balls to stand up and say "If you're a graphics user, you'll want ... If you're a games player, you'll want ..." and so on. And also be prepared to address any criticisms of bias.
I know that if/when we do a comparative review, we'll not treat the article lightly.