I don't beleiev that A6 are making a loss. That's no way to run a business.
I have no ideahow much it costs to do this work, but I can think of no reason at all that a business would deliberatly suffer a loss.
Why on earth do companies bother saying this kind of thing? Are we suppsoed to feel pity? It doesn't wash with me, just makes said company look a bit silly.